[Ssc-dev] More branding: CameraV ✌ ✌ ✌ ✌

Nathan of Guardian nathan at guardianproject.info
Thu Oct 23 21:48:06 EDT 2014


On Thu, Oct 23, 2014, at 09:27 PM, Jonathan Butterick wrote:
> My 2¢. Nix on the emoji/doublebyte Unicode: how are people going to talk
> about it? Or even write about it?

All the kids know how to type in emoji, don't you?

But seriously, that is why I reduced it down to CameraV (as in verified,
veritis, virtuous, etc).
The emoji I added on for fun.

> 
> SnapTruth, SnapTrust
> FaithBase
> Verity
> Trustier
> BelieveMe
> UBetcha (Sarah Palin edition)
> U-No-It
> NoBullCam (NobleCam)

Thanks! Will add these all to the list.
> 
> Just some thoughts! Are we brainstorming?

We had a great big effort last year by a very smart brand consultant,
but it didn't really end up getting us anywhere we were happy with.

I am entertaining ideas before I must drop the hammer and decide on
something.

The Camera + appendage is a strategic direction I went due to wanting it
to be clear that we are indeed building a camera app, and I want it to
show up along side other Camera apps clearly. 



> 
> 
> 
> > On Oct 22, 2014, at 5:24 PM, Harlo Holmes <harlo.holmes at gmail.com> wrote:
> > 
> > "tick"? i thought we were saying "camera check"
> > 
> >> On Oct 22, 2014 5:19 PM, "Martin Tzanev" <martin at witness.org> wrote:
> >> i like the checkmark but agree "tick" doesn't sound good. CameraVerified sounds ok.
> >> 
> >> i googled a few other ideas and found them associated with the following products:
> >> 
> >> MetaCam - dog medicine
> >> 
> >> EvidenCam - pocket spy camera
> >> 
> >> EviCam - surveillance system
> >> 
> >> VeriCam - Panasonic line of cameras 
> >> 
> >> VerifyCam and VerifiedCam -  someone called Cameron's twitter nickname and hashtag
> >> 
> >> m.
> >> 
> >>> On Wed, Oct 22, 2014 at 4:47 PM, Nathan of Guardian <nathan at guardianproject.info> wrote:
> >>> 
> >>> 
> >>> On Wed, Oct 22, 2014, at 04:19 PM, Svetlana Chirkova wrote:
> >>> > can make  print ad campaign:
> >>> >
> >>> > modern day people clearly photoshopped (like in colour) into black and
> >>> > white historical photographs. Or like meeting presidents/aliens/santa
> >>> > clause
> >>> >
> >>> > "see thing as they really are" -  camera✓
> >>> > or
> >>> > "you had to be there" -  camera✓
> >>> 
> >>> You mean like these?!? Thought I already see how camera✓ (aka cameraV)
> >>> makes it look so much cooler!
> >>> 
> >>> >
> >>> >
> >>> > it does kinda smack or a ray ban/jeans ad. i can only think of cheesy
> >>> > things, apparently
> >>> >
> >>> 
> >>> That is the best kind of advertisement.
> >>> 
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> >> 
> >> 
> >> 
> >> -- 
> >> Martin Tzanev
> >> Video Technology Specialist
> >> WITNESS (witness.org)
> >> Tel: 718-783-2000 x322
> >> martin at witness.org
> >> PGP: 0xCC31292F
> >> Twitter: @Tzanev, @witnessorg
> >> Blog: blog.witness.org/author/martin/
> >> 
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-- 
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  nathan at guardianproject.info


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